THE PROCESS

Based on client collaboration and clear communication, this 4-step workflow helps to keep projects on task and on time:




discovery

1

DISCOVERY

Whether in person, by phone or email, every job begins with discussing the details of your project — listening to your wants and needs, how you envision the end result and discussing your budget. After this meeting, a price list is sent or an estimate is drawn up that describes the details of the job and how much it will cost.

research and design

2

RESEARCH & DESIGN

Submit any instructions, artwork, logos, etc. to be incorporated into the project along with any deposit required. Once the deposit is received, your project will be scheduled. Most of the initial footwork involves focused research and problem-solving and then organizing information and finally designing the layout.

Image 3

3

PROOFING

You will be provided with the first concept(s) for review and feedback. For larger, more complex projects, you will be provided with concepts that accurately represent the overall look and feel of the end product. For example, for website design, you will be provided with a rendering of the home page and a sample sub page. For book design, you will be provided with a chapter page, sample inside spread and front matter.

revisions and finalization

4

REVISIONS / FINALIZATION

The approved design concept is now further developed. If revisions are necessary, the design is reworked to incorporate your feedback. After final review and approval, an invoice for any remaining balance is sent. Final files will be delivered upon payment in full. If ordering printing, your project will be sent to press and you will be updated with an ETA until the job is in your hands.






Due to the custom nature of this type of work, this is a general overview of how it all comes together for most design and/or print projects. Logo design projects have a more in-depth workflow.